HOW TO SELL YOUR BUSINESS STORY ON FACEBOOK AND INSTAGRAM

A lot has been said about social media marketing. Research has been done, tips and strategies given but one question still remains. How do you humanize your brand and give it a voice without sounding too salesy or come across as trying too hard.

RECENT FACEBOOK CHANGES AND ITS IMPACT ON YOUR BUSINESS

Social media over the years has impacted how companies do their business online and with the recent announcement from Mark Zuckerberg on January 11th 2018, business owners and marketers are busy trying to figure out what the changes earns for their businesses.

DIGITAL MARKETING STRATEGIES WE CAN LEARN FROM CANDY CRUSH

Candy Crush Saga. A game developed and released on April 12th 2012. I remember the first time I heard about it and all the excitement it had stirred in people. Out of sheer curiosity, I decided to download and play the game. And believe it or not, the game has quite the addictive effect on me.

MARKETING TO GENERATION Z

Have you tried having a conversation with a teenager lately? If not try having one when they have their phones on their hands. This generation is one that is set to cause more buzz than Millennials. And let's face it. It's about time millennials paved way for the the next generation: Generation Z. Marketers are … Continue reading MARKETING TO GENERATION Z

MYTHS TO DEBUNK ON FACEBOOK MARKETING

How do you as an entrepreneur, as a marketer know what will work for you and what won't. Do you just blindly follow every single formula handed out to you? The truth is, when starting out,knowing what works for you and what doesn't is complicated and can be a bit hard at times. This is … Continue reading MYTHS TO DEBUNK ON FACEBOOK MARKETING

HOW TO BUILD AN EMOTIONAL ATTACHMENT TO YOUR BRAND

Pride. Shame. Guilt. Happy. Sad. Anger. When starting out, getting an audience engagement can be very hard. You might find yourself pitching about your product and very little traffic to your website. This can be very frustrating especially if you are just starting out in Facebook Marketing. Today we shall call this Facebook 103. Did … Continue reading HOW TO BUILD AN EMOTIONAL ATTACHMENT TO YOUR BRAND