ALEXA LOSES HER VOICE; SUPER BOWL AD 2018

As a digital marketer and strategist, I have to admit that Super Bowls is definitely one of my favorite times of the year. This is the one time we get to see marketing geniuses at their best and get some deep insights from them. That, plus the game obviously.

RECENT FACEBOOK CHANGES AND ITS IMPACT ON YOUR BUSINESS

Social media over the years has impacted how companies do their business online and with the recent announcement from Mark Zuckerberg on January 11th 2018, business owners and marketers are busy trying to figure out what the changes earns for their businesses.

MARKETING TO GENERATION Z

Have you tried having a conversation with a teenager lately? If not try having one when they have their phones on their hands. This generation is one that is set to cause more buzz than Millennials. And let's face it. It's about time millennials paved way for the the next generation: Generation Z. Marketers are … Continue reading MARKETING TO GENERATION Z

HOW TO BUILD AN EMOTIONAL ATTACHMENT TO YOUR BRAND

Pride. Shame. Guilt. Happy. Sad. Anger. When starting out, getting an audience engagement can be very hard. You might find yourself pitching about your product and very little traffic to your website. This can be very frustrating especially if you are just starting out in Facebook Marketing. Today we shall call this Facebook 103. Did … Continue reading HOW TO BUILD AN EMOTIONAL ATTACHMENT TO YOUR BRAND

HOW TO ATTRACT THE RIGHT FACEBOOK AUDIENCE.

Numbers. Everything revolves around numbers. Wars have been won with the right numbers, contests lost due to lack of enough numbers, economy rising and failing based on the numbers and yet here I stand, saying numbers do not matter. The right numbers as a matter of ¬†fact, is what matters. Having the right people surround … Continue reading HOW TO ATTRACT THE RIGHT FACEBOOK AUDIENCE.

MY JOURNEY

They say marry your passion and you will never have to work another day. How true this statement turned out to be for me. Well writing is not my first love but digital marketing combined with entreprenuership and consumer awareness is. This is what fuels me day in-day out. Knowing that at the end of … Continue reading MY JOURNEY