Due to the huge number of requests, I have decided to do a piece on the different types of messenger ads. The potential of Facebook Messenger ads is amazing. With so many users on the platform, this is the platform to use when creating ads and marketing strategies for your business.
Messaging has become a multi-purpose tool. It’s proactive, instead of reactive. And there’s no greater example than Facebook Messenger. Research shows that the use of Facebook Messenger has been on the rise and this trend is not about to end any time soon. Facebook owns 45% of advertising space while Google owns 54% thus leaving … Continue reading WHY YOU SHOULD CONSIDER MESSENGER IN YOUR FACEBOOK MARKETING STRATEGIES.
Social media over the years has impacted how companies do their business online and with the recent announcement from Mark Zuckerberg on January 11th 2018, business owners and marketers are busy trying to figure out what the changes earns for their businesses.
Do you remember your first Facebook post? Your first tweet? Do you remember the first time you managed your company's social media presence? Well I do.
How do you as an entrepreneur, as a marketer know what will work for you and what won't. Do you just blindly follow every single formula handed out to you? The truth is, when starting out,knowing what works for you and what doesn't is complicated and can be a bit hard at times. This is … Continue reading MYTHS TO DEBUNK ON FACEBOOK MARKETING
Pride. Shame. Guilt. Happy. Sad. Anger. When starting out, getting an audience engagement can be very hard. You might find yourself pitching about your product and very little traffic to your website. This can be very frustrating especially if you are just starting out in Facebook Marketing. Today we shall call this Facebook 103. Did … Continue reading HOW TO BUILD AN EMOTIONAL ATTACHMENT TO YOUR BRAND
Invention, they say, is the mother of necessity. This statement holds water for many entrepreneurs. Unlike in the past where you needed a lot of resources to get off the ground, the internet has evened the playing ground. Information and knowledge at our fingertips. With a bit of practice here and there, you can really … Continue reading EDGING OUT THE COMPETITION
Numbers. Everything revolves around numbers. Wars have been won with the right numbers, contests lost due to lack of enough numbers, economy rising and failing based on the numbers and yet here I stand, saying numbers do not matter. The right numbers as a matter of fact, is what matters. Having the right people surround … Continue reading HOW TO ATTRACT THE RIGHT FACEBOOK AUDIENCE.
They say marry your passion and you will never have to work another day. How true this statement turned out to be for me. Well writing is not my first love but digital marketing combined with entreprenuership and consumer awareness is. This is what fuels me day in-day out. Knowing that at the end of … Continue reading MY JOURNEY